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Groupon is an example of local commerce.

A) True
B) False

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Which of the following is not one of the seven major segments of the retail industry?


A) electronics and computers
B) consumer durables
C) gasoline and fuel
D) food and beverage

E) C) and D)
F) B) and D)

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Which of the following is not one of the central challenges facing the online retail industry?


A) lack of physical store presence
B) consumer concerns about the privacy of personal information
C) inconvenience in returning goods
D) delivery delays

E) A) and D)
F) C) and D)

Correct Answer

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Which of the following best explains why the service sector is a natural avenue for e-commerce?


A) The service sector is less geographically reliant and more globally oriented.
B) The service sector has historically been more technology-reliant.
C) Much of the value in services is based on the collection, storage, and exchange of information.
D) It is not; services are difficult to translate to e-commerce because they rely on face-to-face communication and barter.

E) A) and B)
F) B) and C)

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________ began as a supplier-owned travel reservation system and is now a public company.

Correct Answer

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All of the following are trends in the financial service industry except:


A) industry consolidation.
B) integrated financial services.
C) pure online banks are displacing established multi-channel firms.
D) growth of online personal banking.

E) A) and B)
F) All of the above

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Explain why online career services are so well suited to the Web.

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Next to travel services, job-hunting ser...

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Virtual merchants face potentially large costs for all of the following except:


A) building and maintaining a Web site.
B) building and maintaining physical stores.
C) building an order fulfillment infrastructure.
D) developing a brand name.

E) A) and B)
F) C) and D)

Correct Answer

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Consumers are primarily price-driven when shopping on the Internet.

A) True
B) False

Correct Answer

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Which of the following was the top online bank by percentage of total Web bank visits in October 2012?


A) Wells Fargo Online Banking
B) Chase Online Banking
C) Bank of America Online Banking
D) Capital One Online Banking

E) C) and D)
F) A) and C)

Correct Answer

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Which of the following statements is not true?


A) Price competition among online travel services is difficult as comparison shopping for better prices is easy.
B) Online travel services is one of the few sectors in which extensive disintermediation has occurred.
C) The ability of travel products and services to be commoditized is a significant factor in the explosive growth of the online travel services industry.
D) The online travel services industry has gone through a period of consolidation.

E) B) and C)
F) A) and B)

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Craigslist is a player in which of the following online services market?


A) real estate services and career services
B) insurance services and brokerage services
C) travel services
D) online accounting services

E) B) and D)
F) C) and D)

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Which of the following statements about the online real estate services market is not true?


A) The major impact of Internet real estate sites is in influencing offline decisions.
B) Real estate differs from other types of online financial services because it is impossible to complete a property transaction online.
C) The primary service offered by real estate sites is a listing of houses available.
D) The Internet and e-commerce have created significant disintermediation in the real estate marketplace.

E) B) and C)
F) C) and D)

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________ provides job search centers for more than 9,000 Web sites, and 140 newspapers.

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Which of the following is a job site aggregator?


A) SimplyHired
B) Craigslist
C) Monster
D) CareerBuilder

E) A) and B)
F) A) and C)

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In 2012, approximately what percentage of Internet users over the age of 14 made a purchase at an online retail store?


A) 30 percent
B) 50 percent
C) 70 percent
D) 90 percent

E) A) and C)
F) B) and C)

Correct Answer

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The top 25 retailers account for about ________ percent of all online retail.


A) 90
B) 60
C) 45
D) 20

E) A) and B)
F) All of the above

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Describe the state of the online retail sector today.

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The online retail sector is the smallest...

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Personal consumption of retail goods and services accounts for approximately ________ of the United States GDP.


A) $11 billion
B) $110 billion
C) $1.1 trillion
D) $11 trillion

E) None of the above
F) All of the above

Correct Answer

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Online retailing is one of the largest segments of the retail industry.

A) True
B) False

Correct Answer

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