Question 1

Which of the following is a way to build goodwill?

Accepted Answer

A)  Explain to readers how the subject of your message affects them.
B)  Put the information that you are most interested in first.
C)  Draw out and explain all the information related to the service provided.
D)  Arrange the information to meet your needs.E) A) and C)
F) B) and D)

Question 2

A message can build goodwill with organization by:

Accepted Answer

A)  being concise and complete: give the reader the necessary information and only the necessary information to get the results you want.
B)  anticipating and answering questions or objections the reader is likely to have.
C)  using headings and lists so that the reader can find key points quickly.
D)  explaining to readers how the subject of your message affects them.E) B) and D)
F) A) and B)

Question 3

You-attitude demonstrates your inability to see another point of view.

Accepted Answer

A) True 
 B)False

Question 4

Use "I" rarely in external messages.

Accepted Answer

A) True 
 B)False  True

Question 5

A message can build goodwill with content by:

Accepted Answer

A)  putting the information that readers are most interested in first.
B)  explaining all the objections the sender has.
C)  using an appendix or attachment for information that the reader may want to see but that does not directly support your purpose.
D)  adding all the information that the sender did not ask for,but which you think is important.E) B) and D)
F) B) and C)

Question 6

The message you want to send has many complex pieces of information.What is the BEST strategy to achieve goodwill through organization?

Accepted Answer

A)  Put information that is most important to your company first.
B)  Put the information that is most important to you first.
C)  Put separate pieces of information under headings.
D)  Put all necessary proof,explanations and examples in your message.E) A) and B)
F) B) and C)

Question 7

You-attitude emphasizes what you,the writer,wants to communicate.

Accepted Answer

A) True 
 B)False

Question 8

Which of the following is true?

Accepted Answer

A)  Use you when you want to restrict the reader's freedom.
B)  Second person shows that everyone is being treated the same way.
C)  Third person shows that everyone is being treated the same way.
D)  When you expand the reader's freedom,talk about the group to which the reader belongs.E) None of the above
F) A) and B)

Question 9

Your supervisor,Pierre Landry,is going on an extended sick-leave.Some of your co-workers suggest sending him an electronic greeting card.You say that a paper card
That you and your co-workers sign would be a better choice since you work closely with Pierre and know his preferences.Indicate the alternative that supports your opinion and would reflect the most audience oriented choice.

Accepted Answer

A)  You-attitude can be conveyed by choosing the appropriate medium.
B)  You-attitude can be conveyed in any medium.
C)  You-attitude can be misunderstood in electronic messages.
D)  You-attitude can be inappropriate when dealing with personal matters.E) A) and C)
F) B) and D)

Question 10

Which of the following is a way to build goodwill with content?

Accepted Answer

A)  Explain objections the sender has.
B)  Show why information that the reader did not ask for,but that you have included,is important.
C)  Draw out and explain all the information related to the service provided.
D)  Arrange the information to meet your needs.E) None of the above
F) C) and D)

Question 11

Readers will be most interested in messages that are about them.

Accepted Answer

A) True 
 B)False  True

Question 12

You-attitude is unnecessary in documents that express good news.

Accepted Answer

A) True 
 B)False

Question 13

Which of the following is a feature of a message that is comprehensive?

Accepted Answer

A)  Does not tell the audience what's in it for them
B)  Defines the purpose of the sender
C)  Uses a thesis to establish unity and coherence
D)  Avoids the use of transitional words and phrasesE) None of the above
F) A) and B) C

Question 14

For a message to be clear,it must:

Accepted Answer

A)  define the purpose of the sender.
B)  signal to the reader that it is a social message.
C)  be organized so that form follows function.
D)  use friendly language.E) A) and C)
F) None of the above

Question 15

Which of the following does creating you-attitude involve?

Accepted Answer

A)  Making deliberate choices in features that influence your audience to pay attention to and act on your message
B)  Focusing on what the writer is doing
C)  Choosing similar layouts,content,language,and organization for every message
D)  Using "I" in a job application letterE) C) and D)
F) A) and D)

Question 16

Using you-attitude means making it easy for readers to do what they want.

Accepted Answer

A) True 
 B)False

Question 17

Explain,with an example,how an impersonal construction can protect the reader's ego.

Accepted Answer

Students' responses will vary.To avoid b...

Question 18

It is permissible to talk about your feelings when you are offering sympathy.

Accepted Answer

A) True 
 B)False

Question 19

"We have decided to extend our service to you by remaining open until midnight on New Year's Eve".Which of the following options correctly evaluates the sentence AND explains the reason for the evaluation.

Accepted Answer

A)  Good you-attitude because it contains the word "you"
B)  Lacks you-attitude because the "service" referred to is not specified
C)  Lacks you-attitude because it focuses on what the writer is doing
D)  Good you-attitude because it stresses reader benefitsE) B) and C)
F) A) and D)

Question 20

"I am pleased to let you know that the new computers have arrived".Does this sentence have good you-attitude?

Accepted Answer

A)  No,since the reader does not care about the writer's emotions
B)  Yes,since it is positive
C)  Yes,since it contains a reader benefit
D)  No,since the sentence does not begin with "you"E) A) and D)
F) B) and C)

Exam 12: Communicating With Positive Emphasis

Which of the following is a way to build goodwill?

Correct Answer
verified

A message can build goodwill with organization by:

Correct Answer
verified

You-attitude demonstrates your inability to see another point of view.

Correct Answer
verified

Use "I" rarely in external messages.

Correct Answer
verified
True

A message can build goodwill with content by:

Correct Answer
verified

The message you want to send has many complex pieces of information.What is the BEST strategy to achieve goodwill through organization?

Correct Answer
verified

You-attitude emphasizes what you,the writer,wants to communicate.

Correct Answer
verified

Which of the following is true?

Correct Answer
verified

Correct Answer
verified

Which of the following is a way to build goodwill with content?

Correct Answer
verified

Readers will be most interested in messages that are about them.

Correct Answer
verified
True

You-attitude is unnecessary in documents that express good news.

Correct Answer
verified

Which of the following is a feature of a message that is comprehensive?

Correct Answer
verified
C

For a message to be clear,it must:

Correct Answer
verified

Which of the following does creating you-attitude involve?

Correct Answer
verified

Using you-attitude means making it easy for readers to do what they want.

Correct Answer
verified

Explain,with an example,how an impersonal construction can protect the reader's ego.

Correct Answer
verified
Students' responses will vary.To avoid b...
View Answer

It is permissible to talk about your feelings when you are offering sympathy.

Correct Answer
verified

"We have decided to extend our service to you by remaining open until midnight on New Year's Eve".Which of the following options correctly evaluates the sentence AND explains the reason for the evaluation.

Correct Answer
verified

"I am pleased to let you know that the new computers have arrived".Does this sentence have good you-attitude?

Correct Answer
verified

Exam 12: Communicating With Positive Emphasis

Which of the following is a way to build goodwill?

Correct AnswerverifiedShow Answer

A message can build goodwill with organization by:

Correct AnswerverifiedShow Answer

You-attitude demonstrates your inability to see another point of view.

Correct AnswerverifiedShow Answer

Use "I" rarely in external messages.

Correct AnswerverifiedTrue

A message can build goodwill with content by:

Correct AnswerverifiedShow Answer

The message you want to send has many complex pieces of information.What is the BEST strategy to achieve goodwill through organization?

Correct AnswerverifiedShow Answer

You-attitude emphasizes what you,the writer,wants to communicate.

Correct AnswerverifiedShow Answer

Which of the following is true?

Correct AnswerverifiedShow Answer

Correct AnswerverifiedShow Answer

Which of the following is a way to build goodwill with content?

Correct AnswerverifiedShow Answer

Readers will be most interested in messages that are about them.

Correct AnswerverifiedTrue

You-attitude is unnecessary in documents that express good news.

Correct AnswerverifiedShow Answer

Which of the following is a feature of a message that is comprehensive?

Correct AnswerverifiedC

For a message to be clear,it must:

Correct AnswerverifiedShow Answer

Which of the following does creating you-attitude involve?

Correct AnswerverifiedShow Answer

Using you-attitude means making it easy for readers to do what they want.

Correct AnswerverifiedShow Answer

Explain,with an example,how an impersonal construction can protect the reader's ego.

Correct AnswerverifiedStudents' responses will vary.To avoid b...View AnswerShow Answer

It is permissible to talk about your feelings when you are offering sympathy.

Correct AnswerverifiedShow Answer

"We have decided to extend our service to you by remaining open until midnight on New Year's Eve".Which of the following options correctly evaluates the sentence AND explains the reason for the evaluation.

Correct AnswerverifiedShow Answer

"I am pleased to let you know that the new computers have arrived".Does this sentence have good you-attitude?

Correct AnswerverifiedShow Answer

Correct Answer
verified

Correct Answer
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Correct Answer
verified

Correct Answer
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True

Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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True

Correct Answer
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Correct Answer
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C

Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Students' responses will vary.To avoid b...
View Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
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